In October of 2013 the destinations Vallarta and Nayarit presented the ‘Live It to Believe It’ campaign at an event in Canada. The campaign aims to fortify the connection between Canada and Vallarta-Nayarit; to strengthen the ties between the two nations and increase media attention and public exhibition.
Several resorts had the opportunity to present their services to various travel agencies. On behalf of Velas Resorts, Luis Angarita and Eduardo Vela Ruiz shared information about Velas Vallarta, Casa Velas and Grand Velas Riviera Nayarit, highlighting the resorts’ culinary experience, Luxury All-Inclusive plan and exceptional activities for children, teens and adults.
This was a particularly significant event, as Canadians visit Mexican destinations in high numbers, with Toronto as the urban zone that tends to seek luxury accommodations.