Por Manuel Calderón de la Barca
This beach destination, prized by national and international tourists alike, will be the center of attention on August 13th when 34 young ladies arrive to compete for the crown in the Nuestra Belleza national beauty contest, now in its 18th edition. Casa Velas will have the honor of accommodating 16 of the contestants and pampering them with products from Spanish cosmetics company Natura Bissé.
During a recent press conference, Lupita Jones, National Director of Nuestra Belleza Mexico, shared her
excitement in having found the ideal place to hold the 18th edition of the contest, which will also help to call
attention to the tourist attractions of the region.
Casa Velas, one of the most recognized hotels in Puerto Vallarta, will host 16 of the beautiful contestants.
Using products from Spanish cosmetics company Natura Bissé, the women will be pampered by exclusive
treatments in the Leading Spa of the World, in addition to enjoying the hospitality, luxury and world-class
service that characterizes this boutique hotel.
Jones, who was crowned Miss Universe in 1991, mentioned that Guadalajara, Mexico, known as La Perla
Tapatia, has become known as the birthplace of the most beautiful women in the country, a fact proven
in the last three years, in which its candidates have had great success in the Miss Universe and Miss
World contests. Karin Ontiveros, the contestant who will represent Mexico in Miss Universe 2011, also
affirmed her pride in being part of the Guadalajara nobility, or “grandezas de Guadalajara” and having the
opportunity to share the marvels of the area, home of tequila and mariachi music.
The contest will be held in three phases. It begins in Mexico City on July 22nd, where the participants will
prepare for all of the tests and criteria used to judge them. It will then be transferred to Puerto Vallarta,
for the second round (the semifinals) on August 18th, with swimsuit, cocktail dress, and regional attire
On August 20th at the Puerto Vallarta Convention Center, the third and final phase (the finals) will take
place. After the swimsuit, evening wear, and interview stages, the 15 finalists will be presented, followed
by the presentation of the winner. The gala will be attended by Miss Universe, Ximena Navarrete, and the
evening will be honored by a musical performance by talented, world-famous, proudly-Guadalajaran singers
Vicente and Alejandro Fernandez.
The television producers broadcasting the event assured that they will be highlighting the virtues of the
state of Jalisco, and airing the information on the program Rumbo a Nuestra Belleza, to be shown on the Las
Estrellas channel on Saturday August 13th.
Velas Resorts, 100% Mexican-owned company, and one of the most important hotel groups in Latin
America, supports events such as Nuestra Belleza, which help promote the beautiful tourist destinations of
Enjoy the magical experience of vacationing in this secluded paradise, chosen by the most beautiful women
in the country.
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